Google Adwords services are critical when it comes to pay-per-click (PPC) marketing. Let’s face it, Google is the big kid on the block. Through Google Ads (formerly called Google Adwords), you can purchase ads that appear on Google’s search engine results pages, or millions of partner websites across the Internet. That’s a huge audience – but you don’t want to pay for clicks that don’t improve your bottom line. That’s where our PPC marketing services come in.
Our team of Google Certified PPC experts will develop and manage your Google Ads campaign so it’s targeted to attract the right traffic. We’ll research keyword and negative keywords, create attention-grabbing ad copy, optimize a landing page for conversion rates, and report on our progress each step of the way. Our goal is to ensure the best possible return on your Google ad investment.
Our Google Adwords Management Process:
Our Google Adwords management services team will have a conversation with you to find out your goals, who you’re trying to reach, and what products or services you want to promote to craft an internet marketing strategy. From there, we’ll help plan out a budget that works for you and will allow for an effective bidding strategy.
Based on your goals, we’ll research and develop a list of top keywords, grouped by topic. We use those keyword groups to write and design highly targeted ads designed to increase your website traffic. When we launch, we’ll target even further, narrowing your ad placement by region and location.
PPC management requires dedication and lots of testing. We’ll monitor your campaign and continually tweak your keyword mix and ad creative. A successful campaign also relies on a great landing page. We can optimize your existing landing page to maximize your results and boost your conversion rate.
We’ll track form submissions and phone calls from your website and provide you with monthly reports, so you can clearly see and measure conversion rates for your PPC investment.
Boost your bottom line with PPC advertising
All the jargon and technical talk around pay-per-click advertising can get confusing for business owners who just want to understand how to get results from PPC.
This free e-book will explain how pay per click marketing works, how Google ads costing works, and how to create effective ads for your business.