Content Marketing 101

Content is King

By now, we’ve probably all heard that phrase, but why is content such a big deal, and what can it do for your business?  We’ll show you why content is here to stay and how you can develop an effective content marketing strategy.

What You’ll Learn:

• What “content marketing” is, and why you should care
• The different types of content that you should consider for your business
• Steps to developing effective content
• Where and how to share and promote your content
• How to measure the success of your content marketing efforts