LANCASTER, PA — October 2, 2025 — We’re thrilled to announce that Tom Malesic, Founder and CEO of EZMarketing, was recently featured in Backlink Building in an article titled “25 Exciting SEO Trends and How to Incorporate Them Into Your Strategy.” The piece explores emerging SEO trends—and showcases Tom’s expertise as a thought leader in the marketing and technology space.
In the article, Tom spotlights a trend he’s especially excited about right now: optimizing for the Google Map Pack. Tom explains that after integrating Map Pack optimization into EZMarketing’s core approach, it has consistently delivered outstanding lead generation and sales results for clients. He points to one major advantage: earning premium visibility above traditional organic listings—exactly when customers are ready to take action.
Looking ahead, Tom believes local search visibility through the Map Pack will only become more critical as mobile continues to dominate search behavior. Businesses that master this area of SEO, he says, will earn a meaningful competitive edge in capturing high-intent local customers.
Read the full article from Backlink Building here → https://backlinkbuilding.io/qa/25-exciting-seo-trends-and-how-to-incorporate-them-into-your-strategy