LANCASTER, PA — January 16, 2026 — We’re thrilled to announce that Tom Malesic, Founder and CEO of EZMarketing, was recently featured in the American Marketing Association in an article titled “Top Tools for Conducting Competitor Research.” The piece explores modern tools for competitor research and showcases Tom’s expertise as a thought leader in the marketing and technology space.
In the article, Tom highlights ChatGPT—not as a replacement for SEO platforms like Semrush, but as the tool that transforms raw competitor data into clear, strategic insight. He explains how his team uses it to identify patterns in competitor messaging, understand what site structures are really accomplishing, and uncover content gaps that can be leveraged for growth. By speeding up questions like why a page is ranking, which angles competitors repeat, and what topics are missing, Tom shows how businesses can move faster from research to action.
As a passionate advocate for small businesses, Tom continues to lend his voice to publications and podcasts that help entrepreneurs thrive through clarity, strategy, and smarter marketing.
Read the full article from the American Marketing Association here → https://amaphoenix.org/2026/01/09/top-tools-for-conducting-competitor-research/
