Hoping to get more effective SEO for your Harrisburg small business?
Let’s face it … there’s no shortage of SEO companies near you in the area selling their wares. Maybe you’re already using one. But if you are, do you feel their SEO services and their results are up to snuff?
Most important, can you point to the business you’ve captured because of your SEO marketing? Our clients actually can.
Get Effective SEO Near You
Our SEO company is based in Lancaster, PA, but we’ve helped lots of nearby Harrisburg businesses with our digital marketing services.
Our agency has more than 20 years of experience with website design and SEO doing everything from keyword research and SEO writing to SEO technical audits and outreach. That experience will make all the difference for your company.
Our SEO services are white-hat. So you won’t have to worry about getting blacklisted or wake up to see a massive drop in your rankings.
Most important, we’re tenacious. We pour over SEMrush reporting daily to review search visibility, organic traffic, and rankings. We test. We adjust. We don’t just focus just on blogging (like a lot of other SEO companies in the area).
Our digital marketing agency focuses on broad-based content marketing:
- Enhanced service page content
- Video creation
- Keyword adjustments
By casting a wider net when it comes to content creation we make your website better. How? By making sure that content genuinely answers potential customers’ questions so that they are more inclined to buy from you instead of your competitors.
SEO for Harrisburg Businesses
Local SEO for Harrisburg
If you’re a small business with a storefront or office in Harrisburg, and you want to reach local customers, our SEO services are just what you need to stand out from your competition.
We’re thorough and focus on each of these SEO tactics to deliver results:
- SEO technical audit
- Keyword research
- Competitive reviews
- Schema markup
- Content marketing
- GMB optimization
We start by making sure your website design foundation is solid by conducting a technical audit and overall website health check. These findings provide us with a map for improving your search traffic.
A lot of SEO companies near you will try to get by with smoke and mirrors. Our agency knows real results come from research and data review. Just as important, by understanding how to digest that information and formulate the right SEO strategy.
National SEO Marketing
If you’re ready to reach beyond Harrisburg and target a national audience, you need an SEO company that truly understands your business and audience.
We pride ourselves on getting to know our clients and tailoring our SEO marketing solutions to address your customers’ pain points with effective content marketing.
SEO marketing on a national scale requires detailed attention to keyword research to uncover gems that can drive organic search volume to your website while differentiating you from competitor searches. It also requires consistent testing and adjustments, plus some great SEO copywriting to make an impact.
And by the way, great SEO writing differs from just great copywriting. The former requires attention to detail to make sure keywords and semantic keywords are properly seeded throughout your website content.
Google My Business Optimization
Want to control how your local business information displays on Google?
That’s exactly what you can do with Google My Business. GMB optimization is low-hanging fruit when it comes to SEO services. And it’s affordable.
Through Google My Business optimization, we’ll help you boost your visibility on Google and ensure you’re always providing the best information to reach your customers.
It’s just another way our SEO company keeps your business front and center with potential customers to increase your website traffic and increase sales.
Looking to Improve Your Harrisburg SEO Rankings?
Start with Google Keyword Research
Good keyword research is the backbone of any good SEO marketing campaign.
But, great keyword research goes beyond the numbers like search volume and keyword difficulty. It requires an understanding of how your customers actually conduct searches. And it requires an understanding of just what your competitors are doing.
After getting to know your business objectives and your target audiences’ pain points, the staff at our local SEO company will dive into a detailed research process. We’ll uncover high-value keyword topics and semantically-related searches that we can use to help the right people find your business online.
Just as it sounds, on-page SEO is about making sure everything contained in your website design is optimized for search engines.
The optimization process involves digging into:
- Site structure
- Website coding
- Page load times
- Broken links
- Mobile responsiveness
Our SEO company starts with a full technical audit of your website to identify errors and opportunities for improvement.
We take those findings to create an optimized website design that fully supports search marketing. Did we say we have staff full of some pretty good website designers and developers who can make the job even easier for you?
Off-page SEO involves everything you do beyond your own site to increase your rankings. Primarily, this revolves around SEO link-building and outreach.
Our content marketing team will plan, write, publish, and promote optimized SEO content that helps build authority and qualified traffic back to your website.
Because we’re a local SEO company, we focus on manual outreach to publishers in the Harrisburg, PA area so we can build your exposure in your local community.
Business Directory Listings
Did you know that there are thousands of online directories that list your business information?
These business listings can be huge national directories like Yellow Pages, or local sources like the Harrisburg Regional Chamber. The problem is many directories have information that’s incomplete, outdated, or just plain wrong.
Our Harrisburg SEO services include managing your information across these directories, with special attention to your Google My Business listing (since it’s Google’s favorite).
Not only does this make sure your customers are seeing accurate and consistent information, but it also helps build trust with Google so it’s more likely to display you in search rankings.
Monthly SEO Reporting
Even if you’re working with the best SEO company in the world, you’re not going to believe it unless you can see the results. You need to know that you’re making a good investment. We get it – which is why we’re serious about regular reporting.
Too often, reports on local SEO services are full of jargon and confusing analytics. We strive to make our reports easy to understand, so you can see clear results and know what’s working and what’s not.
Beyond reporting, we’ll uncover actionable items where we can tweak your SEO program to improve results.
Plus, our helpful EZ account managers are happy to review your reports with you personally.
This is Ray
When you’re looking for SEO services near you, talk with us first. Ray is here to make sure it stays EZ. Our SEO company in Lancaster, PA has worked with lots of Harrisburg small businesses to deliver serious results. Don’t trust just any local agency.