Are you satisfied with the SEO services you’re receiving? Do you even have an SEO campaign? Your customers are searching for your business online – but can they find you on Google? As a small business in Harrisburg, PA, you have a lot of competition. In order to succeed, you need a strong SEO strategy that helps you stand out in search results.
With over 20+ years of experience in search engine optimization and website design, EZMarketing is here to help with your local SEO needs! Our wide range of SEO expertise includes on-page and off-page SEO best practices, keyword research, link building, Google My Business, content marketing, and more. Our specialty is results-driven best practices that help small businesses like yours reach more customers and grow your business.
If you’re looking for a Harrisburg SEO company to help you target local customers, or you want to reach a national audience, we have SEO packages to fit your budget. Contact us today to talk about how you can start rising in the rankings!
Our Harrisburg, PA SEO Services
If you’re a small business with a physical store or office and you want to reach local customers in the Harrisburg, PA area, then Local SEO is for you. Through an optimized website, SEO writing, business directories and more, we’ll help you boost your visibility and Google ranking and get you in front of nearby prospects who are searching for your products and services.
If you’re ready to reach beyond Harrisburg and target a national audience, you need an SEO firm who truly understands your business and audience. We pride ourselves on getting to know our clients and building SEO strategies tailored to the topic your customers care about, so we can drive the right traffic and leads to your website.
Google My Business
Want to control how your local business information displays on Google? That’s exactly what you can do with Google My Business. With our Google My Business listing management services, we’ll help you boost your visibility on Google and ensure you’re always providing the best information to reach your customers.
SEO Best Practices for Your Harrisburg Business
Google Keyword Research
Good keyword research is the backbone of any good SEO strategy. While SEO isn’t just about keywords, understanding how your Harrisburg customers look for your products and services and what terms and topics they care about is critical to effective SEO.
After getting to know your business and your target audience, we dive into a detailed research process where we’ll find high-value keyword topics and semantically-related searches that we can use to help more of the right people find your business online.
Like it sounds, on-page SEO is about making sure everything on your actual website is optimized for search engines. This includes things like your content, coding and other behind-the-scenes technical SEO issues. We start with a full audit of your website to identify errors and opportunities for improvement, including:
- Title tags & meta information
- Content optimization
- Site structure & navigation
- Site speed
- Broken links
Off-page SEO involves everything you do beyond your own site to increase your rankings. Primarily, this revolves around link-building.
Our content marketing team will plan, write, publish, and promote optimized content that helps build authority and qualified traffic back to your website. Since we’re a local search engine optimization company, we focus on manual outreach to publishers in the Harrisburg, PA area so we can build your exposure in your local community.
Business Directory Listings
Did you know that there are thousands of online directories that list your business information? These can be huge national directories like Yellow Pages, or local sources like the Harrisburg Regional Chamber. The problem is: many directories have information that’s incomplete, outdated, or just plain wrong.
Our Harrisburg SEO best practices include managing your information across these directories, with special attention to your Google My Business listing (since it’s Google’s favorite). Not only does this make sure your customers are seeing accurate and consistent information, but it helps build trust with Google so they’re more likely to display you in search results.
Even if you have the best SEO company in the world, you’re not going to believe it unless you can see the results. You need to know that you’re making a good investment. We get it – which is why we’re serious about regular reporting.
Too often, reports on SEO services are full of jargon and confusing analytics. We strive to make our reports easy to understand, so you can see clear results and know what’s working and what’s not. Plus, our helpful EZ account managers are happy to review your reports with you personally.
This is Ray
SEO strategy requires research and analysis. Ray is here to make sure it stays EZ. While our SEO experts are busy optimizing copy and running analytics, Ray makes sure we’re applying our proven search engine optimization process every step of the way, so you always get great service and great results.