LANCASTER, PA — September 22, 2025 — We’re thrilled to announce that Tom Malesic, Founder and CEO of EZMarketing, was recently featured in Featured in an article titled “How Do You Determine a Target Audience?”. The piece dives into the importance of clearly defining who your marketing is for and showcases Tom’s expertise as a thought leader in the marketing and technology space.
In the article, Tom shares insights on how businesses can move beyond assumptions and use real data, customer behavior, and intentional positioning to identify the right audience for their products or services. His perspective offers real-world value for business owners looking to create more effective marketing campaigns that resonate, convert, and drive sustainable growth.
As a passionate advocate for small businesses, Tom continues to lend his voice to publications and podcasts that help entrepreneurs thrive through clarity, strategy, and smarter marketing.
Read the full article from Featured here: https://blog.featured.com/how-do-you-determine-a-target-audience/