"Our new website design is aesthetically pleasing, easy to use, and our customers love it! We loved EZMarketing's results for our web design and now have chosen to use them for our digital marketing as well!"
Custom Web Development
Our Lancaster website development company can help you make a great first impression of your web design. After all, it’s often the first impression your customers have of your business. Let our agency make sure it’s the right one.
From a design and user experience perspective, we review your competition to establish a baseline and then work to exceed that. Our website design and development team addresses navigation schemes, UX, and content presentation.
Working in close conjunction with our SEO marketing team, our website designers and developers pay strict attention to technical SEO considerations, anchor links, and keyword placement so that Google can spider your web design for great search results. You’ll never see our agency launch a site without a full SEO audit.
Our end goal is to deliver a website design that works great, reflects what makes your brand unique, and generates the results that matter for your business.
We Don’t Stop at Website Design
A great custom website design is one thing. Getting your target audience to your site is quite another. That’s why we support our web development efforts with a full team of digital marketing professionals whose focus is on SEO marketing, PPC marketing, Facebook Marketing, email marketing, and more.
Their mission is to uncover where your customers live and how they consume their information online. That means researching competitors, reviewing demographics, digging through keywords, and crafting content that drives traffic and conversions.
When you work with us as your web developer, you’ll get a complete package.
Top 10 questions to ask your website designer
Learn what to look for when hiring a website design company.
Web Development Process
The best website design starts with a solid plan. We hold a full Marketing Strategy Session to get to know your business, your customers, and your goals, so our web designers can craft a website design that speaks to your audience. From there, we develop a sitemap (the blueprint for your website design), create a scope of work, and gather all the materials we’ll need to build the perfect web design for your business.
This is where we create the look and feel of your website. Our website designers will mockup a homepage design that fits your business and your goals. We’ll review the design with you and make edits, so you’re confident that you’re getting a website you’ll love.
Coding begins. Our design and development team will build a site that’s visually appealing, easy to use, and mobile-friendly so it looks great and functions great on any device. Meanwhile, our copywriters craft all the website content for you, working closely with our SEO services team to ensure keywords and SEO best practices are included in your web design from the start. We’ll give you access to a working beta site, so you can see the progress as your website is being built!
4. Go Live
It’s time to launch your new website! Before launch, we comprehensively test your website design to ensure links and forms function correctly, technical SEO considerations are met, and all content is error-free. Once we’ve double and triple checked your website design and you’ve given the “thumbs up,” we’ll take care of the technical wizardry to get it LIVE. Unlike other web development agencies, we don’t disappear after launch. We’re always here for support and ongoing updates. Plus, we’ll introduce you to our other digital marketing services — after all, you have to get people to your new website!
Everything you need to know about buying custom web development services
In our comprehensive Ultimate Website Buyer’s Guide, you’ll learn:
- How to make sure your website achieves your goals, even if you know nothing about website design
- How to identify and hire the right web designer for your project
- What every website needs to succeed
- The 4 simple steps of any website process
This is Kevin
It’s pretty much impossible not to like Kevin (we’ve tried). If you’re a local Lancaster, York or Harrisburg business looking for a website development company, you should meet Kevin. Not only is he always happy to help, but he’ll make your life easier during your next web development project by keeping everything running smoothly. And we bet he’ll put a smile on your face along the way.